The competition level of a key phrase can be measured in several ways. These include:
• Checking how many websites a search engine returns containing your keywords and phrases.
• How well optimised each site or page is in the first 30 results, including the number of links pointing to it.
• Check the pricing for you keywords and phrases in pay per click advertising.
Number of websites listed
If you are going to check the number of websites containing your keywords and phrases then simply enter them into the search engine and then check how many results are returned.
This only gives you a guideline to the amount of web pages containing that term, in that search engine and does not truly reflect the competition level. It is possible and in some cases likely that the hundreds of thousands of websites returned have not deliberately optimised their site for this term e.g. only mentioned the term once in their content and not in the page title and so achieving higher rankings is easily achieved.
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